New York-style pizzeria and Italian restaurant concept offers franchise opportunities; looking to continue growth in Middle East, Europe and Asia
DUBAI, UAE – Russo’s New York Pizzeria, the only authentic New York-style, Italian restaurant and pizzeria franchise concept, is set to open its seventh location in Dubai in October. The restaurant located in the Springs Souk shopping centre will feature the restaurant’s updated casual dining layout that includes an open-kitchen concept and pizza chef station for guests to watch Russo’s chefs prepare their hand-tossed pizzas and homemade meals fresh from scratch. The new design also allows the convenience for guests to choose take-out or delivery.
“We are excited to offer Dubai families, friends and business associates a seventh location for authentic New York-style pizzeria and Italian,” said Anthony Russo, Founder and CEO, Russo’s New York Pizzeria. “Blending the simplicity of a pizzeria with the freshness of an upscale Italian restaurant, we deliver a chef-driven dining experience in a fast-casual setting that is unlike any other restaurant in the UAE.”
Following the family mantra “If it isn’t fresh, don’t serve it!” Russo’s delivers an expansive menu that blends generations of family recipes with fresh, seasonal ingredients and authentic Italian imports like Pecorino Romano cheese from Emilia Romagna, Italy; aged-balsamic vinegar from a centuries-old vineyard in Italy; and extra virgin olive oil from Partanna, Italy.
Russo’s is passionate about menu innovation. The restaurant is proud to introduce new menu items that are perfectly crafted to showcase fresh, high-quality ingredients, highlighting Chef Russo’s commitment to imaginative new tastes. New pizza and gourmet pasta menu items include the Truffle Mushroom pizza, Italian Meat Lovers pizza, Spicy Chicken Alfredo, Homemade Lasagna, and a great selection of gluten free menu items. Chef Anthony has perfected the Dubai menu to adapt to Middle East favorites and will feature fresh, local seafood, Halal meats, risotto and saffron, truffle mushroom soup, eggplant pizza, gnocchi pasta and Mediterranean-influenced dips and spreads.
Russo’s New York Pizzeria is looking to increase growth internationally, specifically in the Middle East, Europe and Asia.
“There is a huge appetite for our brand and together with our talented franchise partners we are accelerating our global growth,” said Russo. “The franchise opportunity is proving to be lucrative for our current international franchisees and we are excited for their continued success.”
Russo’s Restaurants offers a rare franchise opportunity for entrepreneurs interested in proven brands that are entirely chef created, chef inspired, and chef driven. Russo’s New York Pizzeria is the only authentic New York-style, Italian restaurant and pizzeria franchise concept. Beyond consumer convenience, Russo’s is leading the fast-casual Italian dining category by creating a business model that offers:
- A smaller footprint (120 – 350 square meters) for less overhead
- A low-cost entry into the restaurant business with an initial investment starting around $395,000 USD in select markets
Visit Chef Anthony Russo at The Hotel Show Dubai trade show September 16 – 18 at the Dubai World Trade Centre to learn more about franchise development in the Middle East. The company will be represented at Stand DF51 in Hall 2. On September 17 from 3:30 p.m. – 6:00 p.m., Chef Anthony Russo will be in the Chefs Culinary section conducting a cooking demo of Russo New York Pizzeria’s Italian favorites.
About Russo’s Restaurants
Russo’s Restaurants is a national and international franchisor of the casual dining brand Russo’s New York Pizzeria. Based in Houston, Russo’s Restaurants is composed of a mix of corporate and franchised locations across Texas, Oklahoma, Tennessee, and Florida. Russo’s has entered international markets as well, with locations in Dubai, Abu Dhabi and Sharjah, in the United Arab Emirates. Chef Anthony Russo created Russo’s Restaurants by applying his unique, family recipes featuring New York-style pizza, handcrafted pasta dishes, calzones, salads, sandwiches, soups and desserts. At its heart, Russo’s Restaurants reflects Chef Anthony’s commitment to his New York roots where food and family come first. To learn more about Russo’s franchise development opportunities, visit www.russosfranchise.com.
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